See how we’ve helped technology companies achieve measurable growth through data-driven digital marketing strategies.
Cloud & infrastructure managed services
Struggling to generate qualified enterprise leads. Generic marketing attracted small businesses outside ICP with no mid-market pipeline.
ABM strategy targeting 200 key accounts, technical content showcasing cloud expertise, LinkedIn campaigns to IT directors, nurture sequences with case studies and ROI calculators.
Technical SEO
Content Strategy
Link Building
IT Services • Managed Services
Cloud & infrastructure managed services
Struggling to generate qualified enterprise leads. Generic marketing attracted small businesses outside ICP with no mid-market pipeline.
ABM strategy targeting 200 key accounts, technical content showcasing cloud expertise, LinkedIn campaigns to IT directors, nurture sequences with case studies and ROI calculators.
ABM
Content Marketing
IT Services • Managed Services
Penetration testing & security audits
Cybersecurity expertise but difficulty reaching CISOs and IT security leaders. Low brand awareness in competitive market.
Thought leadership campaign on LinkedIn, published security research reports, hosted webinars on compliance, created industry-specific case studies, implemented targeted ABM for Fortune 1000.
Thought Leadership
Webinars
ABM
IT Services • Software Testing
Software testing & quality assurance services
Zero organic visibility for key service keywords. Entirely dependent on expensive paid ads and referrals.
Comprehensive SEO strategy targeting testing-related keywords, created technical guides, optimized service pages, built authority backlinks from tech publications.
Technical SEO
Content Strategy
Link Building
IT Services • Data Analytics
Big data & analytics consulting
Complex services difficult to explain online. Prospects couldn't understand their value proposition or differentiation from competitors.
Created industry-specific landing pages, developed ROI calculators, produced explainer videos, published data-driven whitepapers, launched LinkedIn thought leadership campaign.
Video Marketing
Whitepapers
IT Services • DevOps Consulting
CI/CD & infrastructure automation
Niche technical services with limited audience. Struggled to build awareness among engineering leaders and CTOs.
Technical blog targeting DevOps keywords, GitHub repository marketing, launched YouTube channel with tutorials, engaged in developer communities, created technical eBooks.
Technical Content
YouTube
Community Building
EdTech • IT Training
AWS, Azure, Kubernetes certification training
Expensive leads, low enrollment conversion, competing against free resources. Cost-per-enrollment at $850 with inconsistent batch fills.
SEO targeting certification keywords, YouTube videos with free snippets, free AWS fundamentals lead magnet, email nurture with success stories, landing pages focusing on career outcomes.
SEO
YouTube
Lead Magnets
EdTech • Phonics Training
Early childhood literacy programs
Local phonics center struggling to reach parents online. Limited digital presence and low social media engagement despite strong program quality.
Facebook and Instagram campaigns targeting local parents, created engaging educational content, launched parent testimonial video series, optimized local SEO, implemented WhatsApp lead capture.
Facebook Ads
Local SEO
Video Content
EdTech • Data Science
Online data science bootcamp
New bootcamp competing against established players. High course price ($3,500) with no brand recognition or student testimonials. fills.
Built thought leadership through blog content, created free Python mini-course, launched LinkedIn ads targeting career switchers, developed salary increase guarantee messaging, implemented payment plans.
Content Marketing
LinkedIn Ads
Lead Magnets
EdTech • Language Learning
Online English & foreign language courses
Competing with free language apps and expensive traditional classes. Needed to differentiate and scale enrollments profitably.
Created viral Instagram content with language tips, launched TikTok channel, developed free trial lessons, implemented referral program, optimized mobile funnel, A/B tested pricing strategies.
Social Media
Mobile Optimization
Referral Marketing
EdTech • Test Prep
IELTS, GRE, GMAT preparation courses
Seasonal demand fluctuations and intense local competition. Relied heavily on walk-ins with no online presence.
Built SEO-optimized content for test-specific queries, created free practice tests as lead magnets, launched Google Search campaigns, developed student success showcase, implemented WhatsApp automation.
SEO
Google Ads
WhatsApp Marketing
EdTech • K-12 Online
Live online classes for school students
Post-pandemic competition surge with parents overwhelmed by options. Needed to build trust and demonstrate learning outcomes.
Created parent-focused content addressing concerns, showcased student progress reports, launched free demo class campaign, built Facebook parent community, implemented grade-specific landing pages.
Social Media
Mobile Optimization
Referral Marketing
E-commerce • Fashion
Online fashion and apparel brand
High cart abandonment (87%), rising acquisition costs, poor customer retention. Traffic but no conversion or repeat purchases.
Google Shopping optimization, dynamic Facebook retargeting, abandoned cart email sequences, post-purchase loyalty campaigns, mobile-optimized product pages, personalized recommendations.
Google Shopping
Facebook Ads
Email Automation
E-commerce • Men’s Clothing
Premium men's fashion brand
Premium brand with minimal online presence. Customers preferred in-store shopping, limited e-commerce sales despite quality products.
Instagram-first strategy with lifestyle content, influencer collaborations, Facebook dynamic ads, created virtual styling consultations, launched limited edition drops creating urgency.
Instagram Marketing
Influencer Marketing
Dynamic Ads
E-commerce • Home Decor
Furniture and home accessories
High-ticket items with long consideration cycles. Customers wanted to see products in person before purchasing.
Pinterest marketing strategy, created room inspiration content, implemented AR visualization tool, launched Google Shopping for catalog, built retargeting funnel with room design guide
Pinterest Ads
Visual Commerce
Google Shopping
E-commerce • Beauty & Cosmetics
Natural skincare and cosmetics
New brand in crowded beauty market. Limited budget competing against established brands with large marketing spends.
UGC-focused Instagram strategy, micro-influencer partnerships, Facebook lookalike audiences, subscription model launch, TikTok viral content, email segmentation by skin concern.
UGC Marketing
TikTok
Subscription Model
SaaS • Project Management
Project management software for remote teams
Strong product-market fit but expensive customer acquisition, low trial-to-paid conversion, 21-day time-to-value causing trial abandonment.
Comprehensive growth strategy including SEO content, optimized onboarding reducing time-to-first-value to 7 days, behavior-triggered emails, retargeting campaigns, redesigned pricing page.
SEO
Product-Led Growth
Email Marketing
SaaS • Marketing Automation
Email and SMS marketing automation
Unsustainable customer acquisition costs and over-reliance on paid channels. LTV:CAC ratio of 2:1 making growth difficult to scale.
Built comprehensive content strategy targeting comparison keywords, created integration guides, launched YouTube channel, implemented PLG tactics with freemium optimization.
Content SEO
YouTube
Freemium Model
BPO • Customer Support
Multi-channel support for e-commerce & SaaS
Strong operations but struggled with lead generation. Website attracted small businesses instead of mid-market companies worth $50K+ annually.
Repositioned as e-commerce/SaaS specialists, industry-specific case studies, LinkedIn campaigns to COOs and CX leaders, ROI calculator, ABM targeting 150 high-growth companies.
ABM
LinkedIn Ads
Positioning
IT Services • Managed Services
Cloud & infrastructure managed services
Struggling to generate qualified enterprise leads. Generic marketing attracted small businesses outside ICP with no mid-market pipeline.
ABM strategy targeting 200 key accounts, technical content showcasing cloud expertise, LinkedIn campaigns to IT directors, nurture sequences with case studies and ROI calculators.
ABM
Content Marketing
IT Services • Managed Services
Penetration testing & security audits
Cybersecurity expertise but difficulty reaching CISOs and IT security leaders. Low brand awareness in competitive market.
Thought leadership campaign on LinkedIn, published security research reports, hosted webinars on compliance, created industry-specific case studies, implemented targeted ABM for Fortune 1000.
Thought Leadership
Webinars
ABM
IT Services • Software Testing
Software testing & quality assurance services
Zero organic visibility for key service keywords. Entirely dependent on expensive paid ads and referrals.
Comprehensive SEO strategy targeting testing-related keywords, created technical guides, optimized service pages, built authority backlinks from tech publications.
Technical SEO
Content Strategy
Link Building
IT Services • Data Analytics
Big data & analytics consulting
Complex services difficult to explain online. Prospects couldn't understand their value proposition or differentiation from competitors.
Created industry-specific landing pages, developed ROI calculators, produced explainer videos, published data-driven whitepapers, launched LinkedIn thought leadership campaign.
Video Marketing
Whitepapers
IT Services • DevOps Consulting
CI/CD & infrastructure automation
Niche technical services with limited audience. Struggled to build awareness among engineering leaders and CTOs.
Technical blog targeting DevOps keywords, GitHub repository marketing, launched YouTube channel with tutorials, engaged in developer communities, created technical eBooks.
Technical Content
YouTube
Community Building
EdTech • IT Training
AWS, Azure, Kubernetes certification training
Expensive leads, low enrollment conversion, competing against free resources. Cost-per-enrollment at $850 with inconsistent batch fills.
SEO targeting certification keywords, YouTube videos with free snippets, free AWS fundamentals lead magnet, email nurture with success stories, landing pages focusing on career outcomes.
SEO
YouTube
Lead Magnets
EdTech • Phonics Training
Early childhood literacy programs
Local phonics center struggling to reach parents online. Limited digital presence and low social media engagement despite strong program quality.
Facebook and Instagram campaigns targeting local parents, created engaging educational content, launched parent testimonial video series, optimized local SEO, implemented WhatsApp lead capture.
Facebook Ads
Local SEO
Video Content
EdTech • Data Science
Online data science bootcamp
New bootcamp competing against established players. High course price ($3,500) with no brand recognition or student testimonials. fills.
Built thought leadership through blog content, created free Python mini-course, launched LinkedIn ads targeting career switchers, developed salary increase guarantee messaging, implemented payment plans.
Content Marketing
LinkedIn Ads
Lead Magnets
EdTech • Language Learning
Online English & foreign language courses
Competing with free language apps and expensive traditional classes. Needed to differentiate and scale enrollments profitably.
Created viral Instagram content with language tips, launched TikTok channel, developed free trial lessons, implemented referral program, optimized mobile funnel, A/B tested pricing strategies.
Social Media
Mobile Optimization
Referral Marketing
EdTech • Test Prep
IELTS, GRE, GMAT preparation courses
Seasonal demand fluctuations and intense local competition. Relied heavily on walk-ins with no online presence.
Built SEO-optimized content for test-specific queries, created free practice tests as lead magnets, launched Google Search campaigns, developed student success showcase, implemented WhatsApp automation.
SEO
Google Ads
WhatsApp Marketing
EdTech • K-12 Online
Live online classes for school students
Post-pandemic competition surge with parents overwhelmed by options. Needed to build trust and demonstrate learning outcomes.
Created parent-focused content addressing concerns, showcased student progress reports, launched free demo class campaign, built Facebook parent community, implemented grade-specific landing pages.
Social Media
Mobile Optimization
Referral Marketing
E-commerce • Men’s Clothing
Premium men's fashion brand
Premium brand with minimal online presence. Customers preferred in-store shopping, limited e-commerce sales despite quality products.
Instagram-first strategy with lifestyle content, influencer collaborations, Facebook dynamic ads, created virtual styling consultations, launched limited edition drops creating urgency.
Instagram Marketing
Influencer Marketing
Dynamic Ads
E-commerce • Fashion
Online fashion and apparel brand
High cart abandonment (87%), rising acquisition costs, poor customer retention. Traffic but no conversion or repeat purchases.
Google Shopping optimization, dynamic Facebook retargeting, abandoned cart email sequences, post-purchase loyalty campaigns, mobile-optimized product pages, personalized recommendations.
Google Shopping
Facebook Ads
Email Automation
E-commerce • Home Decor
Furniture and home accessories
High-ticket items with long consideration cycles. Customers wanted to see products in person before purchasing.
Pinterest marketing strategy, created room inspiration content, implemented AR visualization tool, launched Google Shopping for catalog, built retargeting funnel with room design guide
Pinterest Ads
Visual Commerce
Google Shopping
E-commerce • Beauty & Cosmetics
Natural skincare and cosmetics
New brand in crowded beauty market. Limited budget competing against established brands with large marketing spends.
UGC-focused Instagram strategy, micro-influencer partnerships, Facebook lookalike audiences, subscription model launch, TikTok viral content, email segmentation by skin concern.
UGC Marketing
TikTok
Subscription Model
SaaS • Project Management
Project management software for remote teams
Strong product-market fit but expensive customer acquisition, low trial-to-paid conversion, 21-day time-to-value causing trial abandonment.
Comprehensive growth strategy including SEO content, optimized onboarding reducing time-to-first-value to 7 days, behavior-triggered emails, retargeting campaigns, redesigned pricing page.
SEO
Product-Led Growth
Email Marketing
SaaS • Marketing Automation
Email and SMS marketing automation
Unsustainable customer acquisition costs and over-reliance on paid channels. LTV:CAC ratio of 2:1 making growth difficult to scale.
Built comprehensive content strategy targeting comparison keywords, created integration guides, launched YouTube channel, implemented PLG tactics with freemium optimization.
Content SEO
YouTube
Freemium Model
BPO • Customer Support
Multi-channel support for e-commerce & SaaS
Strong operations but struggled with lead generation. Website attracted small businesses instead of mid-market companies worth $50K+ annually.
Repositioned as e-commerce/SaaS specialists, industry-specific case studies, LinkedIn campaigns to COOs and CX leaders, ROI calculator, ABM targeting 150 high-growth companies.
ABM
LinkedIn Ads
Positioning
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